Why you can trust us. Roblox Introduces New Ad Format with In-Game Rewards by Wilbert Soriano on May 08, 2024 Roblox's new feature lets you earn cool in-game items just by watching short video ads.

Ads are not yet a major revenue driver for Roblox, but the opportunity to access demand from a wider pool of Google buyers should give its ads business a shot in the arm. In May, Roblox CEO David ...

In an example shared on Roblox's corporate blog, players can choose to purchase a house with in-game currency, or to rent it for a single session for free by watching an ad.

Roblox is rolling out new video ads as part of its efforts to build a $1 billion ad business. It's also expanding its ads team and signing measurement, e-commerce, and tech partnerships.

Google and Roblox just teamed up to offer rewarded ads that offer in-game perks for watching video advertisements ...

Roblox Corporation (NYSE: RBLX) shares are trading higher Monday after Wedbush reiterated its Outperform rating and a $165 ...

As the immersive gaming platform scales its advertising and ecommerce offerings, Campaign explores how brands can best leverage the platform and the ethical implications to consider when targeting its ...

Per the gaming platform, “rewarded video ads enable users to opt in and watch up to 30-second full-screen video ads within immersive Roblox games and experiences.

Roblox might have a lot of difficult PR to manage right now, but a key stock upgrade puts the focus on its continued ...

The 3D content industry sits at the intersection of gaming, social interaction and enterprise applications, and two names dominate investor conversations today — Unity Software Inc. (U) and Roblox ...

Roblox is trying to push hard with its ads in 2025, but it's coming at the cost of the creator studios that make the game great.