"Don’t like watching ads? Watch cat reels instead." In a bold move, easypaisa has launched a broadcast and digital campaign ...

Vim, a dishwashing brands, recently launched their ‘Equal Vows’ campaign, featuring a renowned Bollywood couple, Rajkummar ...

Effie APAC has announced Charlotte Lee, CEO of OMD Asia Pacific and Helen McRae, President of Growth and Marketing of GroupM ...

In celebration of Singapore’s upcoming 60th birthday, Singtel has unveiled Project NarrAItive – an artificial intelligence ...

Dentsu has appointed Bala Pomaleh as CEO, Media, dentsu Malaysia. Effective 3 March 2025, Pomaleh will report to Audrey Chong ...

Before returning to McCann Worldgroup, Ng served as Marketing and Communications Director for Bottega Veneta Greater China, ...

BBDO is entering a new era—one fueled by ambition, creativity, and an unshakable belief that big is not about size, but about ...

The Chinese are obsessed with the Olympics, especially after securing the bid to host. In China, becoming an Olympic sponsor not only means gaining immense attention but also unlocking greater sales ...

In India, less than 30% of the population has health coverage, and only 28% of needed surgeries are performed due to ...

Cheil Worldwide Seoul has ranked on top of Campaign Brief Asia Creative Rankings for Korea for the second straight year. The ...

Cheil Indonesia has added Jackie W.K. Jeong, a marketing visionary with a 18-year career at the intersection of global retail ...

Swiggy Dineout has partnered with creator-led agency The New Thing for a campaign that highlights the Great Indian Restaurant ...