Behavioral marketing uses data from user actions to tailor messages and ads. It focuses on personalizing marketing efforts based on individual behaviors. Key components include data collection, ...

Discover how DBG's collaboration with VaynerCommerce led to a significant revenue increase, transforming their business ...

Curfew imposed in Manipur as escalating violence grips the region, raising concerns over safety and stability.

Alison Payne has been appointed as the new Chief Marketing Officer of Heineken USA, bringing her extensive expertise to the ...

Russia plans a significant test to isolate its national internet, RuNet, from the global web, raising concerns over increased ...

Glasgow Prestwick Airport and Chicago Rockford International Airport have signed a joint development agreement to promote cargo flights between the two locations. The partnership aims to strengthen ...

Swiss NCSC cautions the public about the rising threat of malicious QR codes designed to steal personal information.

Amazon's AWS reports an impressive surge in Q3 growth, highlighting exceptional performance and market leadership.

Apple unveils the iOS 18.2 public beta, offering intriguing new features and enhancements for users to explore.

Marketing to Gen Z requires a fresh approach that resonates with their values and preferences, favoring connections over polished images.

AARP: The Magazine is the most popular magazine in the United States, especially for those aged 50 and older. With a circulation of over 22 million, it provides valuable information and entertainment ...

With the right martech tools, you’ll be able to leverage your speed and flexibility — and launch your brand into the spotlight.