The logo change accompanies the launch of Cracker Barrel's fall campaign, "All the More," which features a partnership with ...

Cracker Barrel’s new logo refresh, has sparked major backlash from critics who view it as a loss of tradition and a “woke” move, even briefly wiping nearly $100 million off the company’s market value.

Recent posts on Facebook, TikTok, and X have all led me to believe there is public outcry, and I have to agree with the ...

Cracker Barrel is saying goodbye to its iconic logo and has introduced an "enhanced brand look and feel." Why some are not ...

Try telling that to the stockholders. Right after the logo change announcement was made, Cracker Barrel’s stock saw a nasty 14% drop, something to the tune of $100 million in value. It’s since ...

In the latest example of conservatives taking something totally normal and yelling loud enough that it becomes fodder for the ...

Restaurant chain Cracker Barrel changed its logo this week, drawing criticism and causing a decline in its stock value.

Actor James Woods, singer John Rich and more Hollywood stars are speaking out amid the restaurant chain's brand redesign.

A surprising feud is heating up between two longtime staples of American comfort food. Steak ‘n Shake, the classic Midwestern ...

Cracker Barrel defends its redesigned logo, calling it part of a modernization strategy, despite mounting political and cultural controversy.

What happened to Bud Light and IHOP is being taught in textbooks handed out to college students in business classes. Both brands tried to reinvent themselves. Bud Light was the most widely consumed ...

Taking aim at Cracker Barrel with a string of posts on X, Indianapolis-based burger chain Steak ‘n Shake wrote: “This is what ...