Campaign India19h
Why more celebrities are taking the creative reins at luxury brands
Ban appoints ASAP Rocky as its first global creative director, it signals a growing trend of luxury brands leaning on ...
Campaign India20h
Social Panga launches The Viral Union to ace influencer marketing’s next big test
As brands demand clearer ROI and influencers pushing for fair pay, this new division from the integrated creative and digital ...
Campaign India20h
Ashish Bhushan
Articles written by Ashish Bhushan ...
Campaign India23h
A marketer at the Maha Kumbh: Faith, footfall, and brand lessons from Earth’s grandest gathering
Attending Maha Kumbh as a marketer revealed a masterclass in brand engagement for Haymarket Media Group—India’s country head.